Yankee
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Date
30 January, 2022
Client
Yankee
Website
yankee101.com
Location
USA
The Celeb Store– Shopify Store Development
- Custom Website Design & UI/UX – Created a sleek and modern interface that showcases unique curated products and elevates the fun, boutique brand identity of Yankee101.
- Shopify/E-commerce Development – Built the site from scratch as a secure, scalable, and optimized e-commerce platform tailored for a select and quirky product lineup.
- Responsive & Mobile-Friendly – Ensured smooth, seamless browsing across desktops, tablets, and mobile devices.
- Product Showcase & Navigation – Designed intuitive category navigation (e.g., Featured, Activity, Lamp, Furniture, Sunglasses) for easy discovery of curated items. :contentReference[oaicite:0]{index=0}
- Trust & Convenience Features – Incorporated key trust-building elements such as free shipping, free returns (excluding furniture), seasonal offers, and secure payment via Stripe and PayPal. :contentReference[oaicite:1]{index=1}
- SEO & Content Integration – Added customer testimonials ("The glasses seem solid...", "Love it...", "Such a cool concept chair...") to build social proof and reinforce brand voice. :contentReference[oaicite:2]{index=2}
- Performance & Security – Delivered a fast and secure online shopping experience that supports future growth and reliable conversions.
Result:
An engaging, curated e-commerce storefront that elevates **Yankee101’s** unique brand voice and product selection—offering users an intuitive, trustworthy, and enjoyable shopping journey across all devices.
Scope of the project
- Requirement Gathering – Understood the client’s objectives, healthcare services, and target audience.
- Custom Design & UI/UX – Designed a clean, professional, and patient-friendly interface that builds trust.
- Full-Stack Development – Developed the website from scratch using secure, scalable, and optimized code.
- Responsive & Mobile-Friendly – Ensured smooth access and usability across desktops, tablets, and smartphones.
- Content Integration – Organized and integrated service details, resources, and patient information effectively.
- SEO Implementation – Applied on-page SEO techniques to improve visibility in healthcare-related searches.
- Testing & Deployment – Performed rigorous testing for speed, security, and functionality before launch.

Process & Results
- Professional Online Presence
- Enhanced User Experience
- Improved Visibility
- Scalable Platform
- Client Satisfaction
We successfully delivered the **Yankee101 (yankee101.com)** store, with a focus on curated brand expression, user experience, and shopper trust. Launched on schedule, the site features responsive design, organized product navigation, trust-enhancing features like free shipping and secure checkout, and SEO-integrated content—crafted to make online shopping feel fun and personable.